About Jos Schuurmans

After six years at Nokia HQ in Finland, I started Cluetail Ltd. in 2009 to help organizations and individuals extract more value from the conversations in which they engage on-line.

Pointers to data on Social Media’s impact on brand perception, please :-)

For a presentation on Web & Social Media monitoring, I am looking for fresh data showing that consumers’ conversations and recommendations about brands are shifting from the kitchen table to on-line media, social media and social networks.
Any pointers will be greatly appreciated! 🙂

Uutisraivaaja-finalists, developed. | #Uutisraivaaja-blogi

Cool collage of all the Uutisraivaaja contestants’ videos!

“(…) It is only few days before the winner of the Uutisraivaaja contest will be announced.

The finalists have developed their concepts since March, and now you can enjoy the results. Watch the finalists’ presentations, and you’ll see the variety in projects and fields, and a ton of great job done! (…)”

via Uutisraivaaja-finalists, developed. | Uutisraivaaja-blogi.

Eleet.fi suggests links based on what you’ve shared on Facebook

(Cross-posted from the Eleet.fi blog)

Hello and welcome to Eleet!

Eleet suggests links to you that you might be interested in, based on links that you and other people have shared on Facebook.

Please, have a look. The more active you are at sharing links on Facebook, the more interesting links we will be able to suggest to you.

‘Eleet’ is Finnish for ‘gestures’. http://eleet.fi is the first public link recommendation service built on a recommendation engine that is being developed through a project called ‘Project Gestures’.

Facebook is the first social web service from which we source shared links – or ‘gestures’ in our jargon. We plan to roll out similar integration with other major services on the Social Web, next up Twitter. Also, we want to enable you to submit any blog or RSS feed as a source of your on-line gestures. Just watch us 🙂

We will publish the source code of the engine’s core technology during September 2011.

During the spring of 2011, our project received recognition as it was selected to the finals of the first-ever ‘Uutisraivaaja’ (‘Newsplorer’) innovation contest sponsored by the Helsingin Sanomat Foundation.

The Foundation is linked to Helsingin Sanomat, one of Finland’s most influential daily news papers. Inspired by the Knight News Challenge in the United States, the contest “(…) seeks ideas for improving and renewing the distribution of information. (…)”

Our project was in part inspired by a tweet from New York University Journalism Professor Jay Rosen, who wrote while linking to one of our earliest blog post on the topic:

“Imagine a personal recommendation system for news based not on consumption habits but on your gestures: authoring and sharing.”

So, the fundamental underlying principle of our engine is that we don’t analyze what you click and read on-line, but what you write and share. When you share a link on Facebook, Twitter or on your blog, that is a very strong indication, or ‘gesture’, that the topic behind the link is relevant to you.

Well, ‘nuff said. Please, take our engine for a spin a let us know what you think!

Hello and welcome to Eleet!

Eleet suggests links to you that you might be interested in, based on links that you and other people have shared on Facebook.

Please, have a look. The more active you are at sharing links on Facebook, the more interesting links we will be able to suggest to you.

Background

‘Eleet’ is Finnish for ‘gestures’. http://eleet.fi is the first public link recommendation service built on a recommendation engine that is being developed through a project called ‘Project Gestures’.

Facebook is the first social web service from which we source shared links – or ‘gestures’ in our jargon. We plan to roll out similar integration with other major services on the Social Web, next up Twitter. Also, we want to enable you to submit any blog or RSS feed as a source of your on-line gestures. Just watch us 🙂

We will publish the source code of the engine’s core technology during September 2011.

During the spring of 2011, our project received recognition as it was selected to the finals of the first-ever ‘Uutisraivaaja’ (‘Newsplorer’) innovation contest sponsored by the Helsingin Sanomat Foundation.

The Foundation is linked to Helsingin Sanomat, one of Finland’s most influential daily news papers. Inspired by the Knight News Challenge in the United States, the contest “(…) seeks ideas for improving and renewing the distribution of information. (…)”

Our project was in part inspired by a tweet from New York University Journalism Professor Jay Rosen, who wrote while linking to one of our earliest blog post on the topic:

“Imagine a personal recommendation system for news based not on consumption habits but on your gestures: authoring and sharing.”

So, the fundamental underlying principle of our engine is that we don’t analyze what you click and read on-line, but what you write and share. When you share a link on Facebook, Twitter or on your blog, that is a very strong indication, or ‘gesture’, that the topic behind the link is relevant to you.

Well, ‘nuff said. Please, take our engine for a spin a let us know what you think!